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Two titans are clashing at the box office next summer, and I'm not talking about Wrath of the titans.
Hey movie buffs Joshua Ovenshire here filling in for Tatiana Carrier with Clevver movies. Today I want to take a closer look at who I think is going to win the box office next summer.
Easily the two most anticipated movies next year are The Avengers and The Dark Knight Rises. Both will be highly successful, but who is going to bring in the most money during that opening weekend. Now by no means is this a Marvel vs DC kinda thing. I don't believe in that. Both are great franchises, there will never be any reason to pick sides, I just want to look at some of the facts. So let's size up these two behemoths.
Two better compare how they'll do in the future, let's see how they did in the past first. Starting with 2008's The Dark Knight, this movie dominated the box office that year. Opening weekend it made $158.4 million dollars outing Spider-man three for the highest grossing weekend release. It actually held this record all the way up to this year when Harry Potter and the Deathly Hallows pt 2 beat it out with $169 million. Well played muggles...
But Batman had A LOT going for it. It was the last big release during it's summer and no big movies to compete with it the same weekend. Knowing that nothing else big is coming out for a few weeks actually does drive more viewers into the theatres for one last hoorah and $20 worth of popcorn and soda. And let's also not forget the passing of Heith Ledger. As much of a loss as this was, this greatly influenced some foot traffic to the movie. It also helps that Ledger's rendition of The Joker was nothing less than phenomenal. So you take all this in and add what turned out to be an amazing movie, and you get numbers that will impress anyone.
Then there is The Avengers. One thing Marvel has always had over DC was great marketing. And this movie is the product of a FIVE year campaign. Do you remember how excited you got back at the end of the Iron Man credits and Samuel L. Jackson shows up saying he's going to put together a "team"? I still remember the goosebumps I got. Then for the next four years every marvel superhero movie teased us a bit more at the end of each movie. In fact, MARVEL IS THE REASON WE ALL STAY AT THE END OF THE MOVIE CREDITS of any movie.....just in case.
But going back to those box office charts, when it came to best weekends, the only Avenger to get close to Batman was Iron Man 2 back in 2010. It brought in $128 million landing it at number seven. Even if you look at this year's Avengers, Thor and Captain America, both brought in only $65 million. Even combined they couldn't topple the Dark Knight's, at the time, number one spot.
Which brings us to the summer of 2012. Both movies have prime release dates. Avengers being the first movie of the summer, and The Dark Knight Rises being the LAST of the summer. As big of a Batman fan I am though, it's hard to beat out an ensemble cast like The Avengers. Look at New Year's Eve, that movie was reviewed horribly by critics and audiences but continues to make money because of a strong ensemble cast. So personally, I do think The Avengers will take the box office, even if the heroes on there own couldn't rack up that high of an income.
So what do you guys think of all this? Leave your comments below and don't forget to subscribe. Also you can hit us up on twitter @clevvermovies and we'll get back to each one of you.
But before, I wrap this up, again, this is not a picking sides debate. Both movies will do amazingly, and you all should watch both! Because when Heroes go head to head...the real winners are us. The more you know...I'm Joshua Ovenshire with Clevver Movies. See you next time.