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Inside The Industry: How to Build a Brand in Fashion | The Business of Fashion x Topshop

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Holli Rogers, Katie White and Leila Fataar joined BoF’s Nick Blunden at the Barbican in London to discuss the changing nature of branding in media, retail and publicity. Get your complimentary BoF Professional membership here ►►http://bit.ly/2yZWzTH BoF Education, Fashion's Platform for Online Learning: http://bit.ly/2jYk86O How to Build a Fashion Business ►► https://youtu.be/vqE0zLDBcAE How to Build a Career in Fashion ►► https://youtu.be/ZwzNvCqiST0 Subscribe to The Business of Fashion ►► http://bof.bz/9DZ73082p5J CONNECT WITH THE BUSINESS OF FASHION Web: www.businessoffashion.com Twitter: www.twitter.com/BoF Facebook: https://www.facebook.com/businessoffa... Instagram: www.instagram.com/BoF Newsletter: https://www.businessoffashion.com/reg... ABOUT THE BUSINESS OF FASHION The Business of Fashion is a next-generation fashion media company conceived for today’s global and hyper-connected world. Founded in 2007 by Imran Amed, BoF is known for its authoritative, agenda-setting point of view on the global fashion industry, and is an indispensable resource for fashion executives, creatives, students, and entrepreneurs in over 200 countries. It has been described as “The Economist of Fashion,” “A Daily Destination for Fashion’s Power Players”, and “The Industry Bible”, www.businessoffashion.com
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Text Comments (17)
London Talent (1 month ago)
Find the questions at the end the of the video most useful!!
FASHION INSIDERS & CO (1 month ago)
A nice talk for people wanting to understand the working of fashion brands.
khydal (3 months ago)
Wow, imagine if someone made a derogatory comment about the beliefs of the Muslim or LGBT community during this talk there would be uproar and outrage! Why was the mocking of the beliefs of the Christian community from Leila acceptable? Her comment was definitely uncalled for. So amazing that even in a supposed 'Christian' country, the belief's of the Christian community are belittled and ridiculed.
Leonardo Datore (7 days ago)
Religion is quite frantically outdated and pathetic. Religion originated during the period when science and magic were considered the same thing. Religion is nothing but established ignorance. It has no place in a modern world.
jvnic3 (6 months ago)
loved this!
alexandria nguyen (7 months ago)
Good video... inspiring... checkout & like our channel: Family Reunion-Korean BBQ
Anthony Cooper (8 months ago)
aesthetic wise. . . . he should be sittin in the middle.
Sade Shoalane (3 months ago)
I disagree.. It would make the setup quite "male centric" and therefore archaic
cmetube (9 months ago)
Elitests out of touch with the times
anniechyrful (11 months ago)
love this talk! I would love to come to these talks one day.
Isabella Liu (1 year ago)
Digital marketing
London Talent (1 month ago)
paul Hampton (1 year ago)
you will see
The fashion designer who went from an intern illustrating at two clothing brands to recently starting his own label, truly enjoy watching these panels @bof twitter @buccrewcanvas
3rdeye Brand (1 year ago)
same here @3rdeyebrand ,.taking it all IN. Great Content.
maison marson (1 year ago)
where exactly was this panel discussion held?
The Barbican.

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