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Think with Google: Fashion brand Gina Tricot uses 360° video technology to drive engagement

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Swedish fashion chain, Gina Tricot, created an interactive experience for consumers with a 360° TrueView video ad campaign featuring stylish music duo Say Lou Lou. With this strategy, Gina Tricot managed to reach over 90% of their target group, while search interest in the brand rose between 52-135% across the Nordics. Learn tips and advice from this case study, and more, at www.thinkwithgoogle.com/nordics.
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